What is a college?

McGraw-Hill to Provide English Instruction and Test Prep Through Cellphones in India  

http://chronicle.com/blogs/wiredcampus/mcgraw-hill-to-teach-english-and-test-prep-through-cellphones-in-india/29343?sid=at&utm_source=at&utm_medium=en

January 30, 2011, 10:15 am

By Josh Keller

McGraw-Hill is building a mobile-phone platform to teach English and college test preparation to people in India, which the publisher hopes will help it tap into rapidly expanding cellphone use in emerging markets.

.....

So is this the actual "threat" to traditional colleges and universities?  That the content providers, known as publishers, will take over all aspects of education?  I do think traditional colleges and universities have done a good job of devaluing the role of the professor in teaching by hiring so many adjuncts and/or graduate assistants.

Lisa